23 Oct 2020 / Sales Tips
Creating the perfect vehicle description
In this blog we provide you with a roadmap on how to create the perfect vehicle description. You can download this and use it as a checklist when creating your vehicle descriptions.
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09 Oct 2020 / Sales Tips
Maximising profits on all transactions
In this blog we dive deeper into maximising opportunities from each customer through the likes of finance, insurance and add-ons. Find out more.
07 Sep 2020 / Sales Tips
Repeat business for as little as 50 cents!
Would you spend 50 cents on a customer that has purchased from you before to increase your chances of selling to them this month or next month? On average, people change their vehicles every three years. This creates a very real opportunity for dealers if they take advantage of it and position themselves to maximise their existing customers in an effort to generate repeat business.
26 Aug 2020 / Business Tips
Understanding potential sales opportunities
Before pouring more money into attracting more customers, you need to work out your enquiry-to-sales conversion rate. Once you understand this, you can work towards increasing your conversion rate. Then, when you do boost your advertising, your precious advertising dollar goes a lot further.
13 Aug 2020 / Business Tips
3 massive time saving tips for car dealers
Do you find yourself constantly reviewing processes and working out how to be more efficient with your time? Through the likes of time batching, outsourcing and automation you can free yourself up considerably. Find out what these mean and how you can implement these into your dealership.
13 Aug 2020 / COVID-19
COVID-19 special: Podcast recording
In this COVID-19 special Autotalk hosted a panel of industry leaders discussing the current situation, what dealers can be doing, and their predictions for what we can expect to see.
28 Jul 2020 / Sales Tips
Working with out-of-town buyers
Making it an easy and enjoyable process for out-of-town buyers to do business with you is a crucial part of your business. In this blog we cover the areas where you need to communicate that your services are open to out-of-town buyers and how to deal with them pre and post-sale.
24 Jul 2020 / Sales Tips
How to double or even treble your monthly car sales
As a car sales person, you have massive opportunity to double or even treble your monthly sales. In this blog we cover some simple methods to implement to ensure you provide a rememberable experience that should increase referrals and repeat business.
08 Jul 2020 / Facebook
Effectively advertise your vehicles on Facebook
Automated Facebook ads are so valuable, you can continue your day-to-day tasks knowing that you have Facebook adverts running in the background, driving traffic to your website. Motorcentral AdConnect can automatically set these up for you, find out how.
23 Jun 2020 / Facebook tips & tricks
Facebook and Instagram Creator Studio - what is it and how can it help your dealership?
Creator Studio gives you the ability to schedule and publish posts, videos and stories to your Facebook and Instagram accounts. Meaning you can organise your social media marketing ahead of time!
18 Jun 2020 / Sales Tips
Every customer starts at 100%
When a customer first makes contact with your dealership, you have a 100% opportunity that they will purchase from you. However, you can erode this chance early on if you are not careful.
11 Jun 2020 / Sales Tips
Getting prospects across the line
In order to increase your conversion rate of customers who come into contact with your business, you need to take a step back and look at your dealership, your vehicles and your process of engaging with customers. Find out how in this short blog.