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Our Blog

Sales Tips

Expert advice, tips and tricks to sell more cars

how to generate leads

09 Nov 2023 / Sales Tips

Rev up your sales: How car dealers can generate more leads

The more leads you generate, the more cars you will sell. In this blog we cover some great tips for generating more leads for your dealership.

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how-car-dealers-can-stay-driven-when-sales-are-low

20 Sep 2023 / Sales Tips

Staying driven when car sales are low

The life of a car dealer can be an exhilarating journey filled with ups and downs as constant challenges are thrown at the industry. These challenging times can be an opportunity for car dealers to refocus, reenergize, and rediscover their motivation. In this blog, we'll explore several strategies to help you find motivation when sales are low.

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customer-referral-program

17 Aug 2023 / Business Tips

The secret to making EASY sales

Dealership referral programs are a fantastic way to grow your customer base and increase your overall profit. This is a simple yet effective strategy to generating more business on an on-going basis. In this blog we discuss how these work and how to implement one.  

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improve your dealerships performance through being more proactive

20 Jan 2022 / Sales Tips

Planning for now and the future

Refining your focus and being proactive across all buyer types will positively impact on your dealership’s performance.

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the value of knowing your market

16 Jun 2021 / Sales Tips

The value of knowing your market

Understanding the market for each of your vehicles is an absolute game changer. Once you understand this you can start utilising your advertising budget more effectively by only showing your ads to those demographics.

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how-to-leverage-your-buyerscore-award

19 May 2021 / BuyerScore

Leveraging your BuyerScore Awards

Was your dealership recognised in our 2020 BuyerScore Awards? Here are some great ways you can leverage your award to generate more business and help convert potential customers.

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18 Feb 2021 / Sales Tips

Delivering quality customer experiences

Customers keep your dealership in business, so it's vital you give them the best customer experience to encourage them to refer your business, and to encourage them to return for future purchases. In this blog we cover ways you can deliver an exceptional customer experience.

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creating the perfect vehicle listing

27 Oct 2020 / Sales Tips

Creating the perfect vehicle description

In this blog we provide you with a roadmap on how to create the perfect vehicle description. You can download this and use it as a checklist when creating your vehicle descriptions.

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maximising-profits-on-every-car-sale

09 Oct 2020 / Sales Tips

Maximising profits on all transactions

In this blog we dive deeper into maximising opportunities from each customer through the likes of finance, insurance and add-ons. Find out more.

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sell-car-to-customer-repeat-business

07 Sep 2020 / Sales Tips

Repeat business for as little as 50 cents!

Would you spend 50 cents on a customer that has purchased from you before to increase your chances of selling to them this month or next month? On average, people change their vehicles every three years. This creates a very real opportunity for dealers if they take advantage of it and position themselves to maximise their existing customers in an effort to generate repeat business.

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understanding how to sell more cars

26 Aug 2020 / Business Tips

Understanding potential sales opportunities

Before pouring more money into attracting more customers, you need to work out your enquiry-to-sales conversion rate. Once you understand this, you can work towards increasing your conversion rate. Then, when you do boost your advertising, your precious advertising dollar goes a lot further.

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working with out of town car buyers

28 Jul 2020 / Sales Tips

Working with out-of-town buyers

Making it an easy and enjoyable process for out-of-town buyers to do business with you is a crucial part of your business. In this blog we cover the areas where you need to communicate that your services are open to out-of-town buyers and how to deal with them pre and post-sale.

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Your first step to #sellingmorecars

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Stay up to date with the latest marketing and sales tips for car dealers.

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Subscribe to our blog to stay up to date with the latest sales and marketing tips for car dealers!

We're committed to your privacy. Motorcentral uses the information you provide us to email you about relevant content regarding the automotive industry. You may unsubscribe from these communications at any time.

Your first step to #sellingmorecars

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